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A website will do well if it gets a lot of visitors. If you're selling anything, you need lots of visitors. Sites get more visitors the higher up they are on the search engine rankings. The way to make this happen is to apply SEO tactics to a website. Read the following piece in order to make use of SEO.

You have to give keyword density some attention when optimizing pages for the search engines. To keep out of trouble, at least 80 percent of your page content should not be keywords.

Improving your ranking is not solely about drawing in visitors. You also need to keep them there. Increasingly, evidence shows that the time a viewer spends looking at a website (per Quantcast scores and other measures)increases the page ranking. This information comes from metrics such as Quantcast scores. Forums and message boards are great ways to keep visitors engaged with your site for long periods of time.

Avoid using Flash on any website you want to optimize for search engines. Flash isn't read by the spiders and won't be indexed. Only visible information will be crawled by search engines.

Your Domain Name
Including a site map on your website is key to any search engine optimization process. It makes it much easier for the search engine's spiders to crawl through your website's information. If it's a large website, it may have to have more than one site map. You should not have too many links on any site map, it becomes too much for the search engine spiders.

Be sure to put your keyword in your site's page title. The title should be both relevant and easy to remember. Although, at times an off the wall title will work, if it leaves an impression on the reader. The better your keyword fits the words a user typed in, the higher your site is on the results page.

Content is important. To draw people in, you need to work on getting good content up. When website visitors don't see relevant information, they'll leave a site. One of the best ways to attract traffic is to work on your content.

A successful website needs visitors. Sites that hope to sell products rely on visitors if they want to survive. So making your website more noticeable to search engines is a must. Using SEO increases these rankings. So use the information from this article to help you get started improving your website today.

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